I've been reading about Babywise, after hearing about it for the first time.

It is seriously scary.

"After babies reach only 6 months of age, parents are instructed to begin punitive disciplinary measures such as "squeezing or swatting" of the child's hands or "isolation" in the crib for "rebellious" infractions including "foolishness," "malicious defiance" or even playing with food on the highchair tray. Ezzo explains to parents that the use of "pain" and "discomfort" can be essential disciplinary tools. After age 2 and a half, children who have a toileting accident are required to clean themselves up."

Ew. Ew ew ew ew. I can't believe people take this guy seriously, but apparently, this is *popular*.